ChartMogul vs Baremetrics: which is better for SaaS analytics?

Everything below comes from each company’s own website, checked on November 4, 2026. Where a feature isn’t mentioned on their site, this guide says “not listed” rather than assuming it doesn’t exist.

Side by side

Pricing

Both tools price by the size of your business, so your bill grows as your revenue does.

ChartMogul has a free plan “until they reach $10K MRR”, limited to one billing source. Paid plans are priced by the ARR you track, up to $10M. Starter begins at $69 a month billed monthly, or $57 a month billed annually, and Pro at $119 or $99. Prices rise in steps with ARR. Enterprise starts at $19,900 a year for companies above $10M ARR.

Baremetrics tiers its plans by ARR: Launch for up to $360K ARR, Growth for $360K to $3.6M, and Scale above that. The plan cards list starting prices of $75, $255 and $1,152 a month, with up to 35% off for annual billing. Its FAQ quotes lower starting prices ($49, $189 and $749 a month), which may reflect annual pricing, so check the current page. Payment Recovery and Cancellation Insights are $129 a month each on top.

For a small business, ChartMogul’s free plan is the obvious difference: if you’re under $10K MRR with one billing system, you can use it at no cost. Baremetrics starts paid, after a trial.

Integrations and setup

Both connect to the main billing systems, Stripe included. The differences are at the edges.

ChartMogul lists the longer catalog, including PayPal and many smaller billing tools, plus a custom import API for anything else. If your billing is unusual, it’s more likely to be covered.

Baremetrics covers the mainstream systems, including mobile app stores and Shopify Partners. Paddle is in beta, and PayPal and Razorpay are listed as coming soon. Its Universal Connector takes other billing data by API or CSV. Integration limits are tighter on the lower plans: one on Launch, two on Growth.

Neither lists Lemon Squeezy or the Wix App Market.

MRR and churn reporting

On the core metrics, both are mature. You get MRR, ARR, churn, LTV, revenue movements and customer-level history in either. The more interesting difference is how they decide when churn happens, because it changes your numbers.

ChartMogul lets you choose: churn when the billing system marks the subscription canceled, at the end of the final service period, or as soon as the customer schedules the cancellation. Google Play and App Store churn always counts at the end of the service period.

Baremetrics counts churn when the customer cancels, by default, with a Cancel at Period End setting to keep them active until their paid period ends. It also removes customers who’ve been unpaid for 30 days or more, with options to extend that to 60 days or include open invoices.

Neither approach is wrong. If you’re moving between tools, or comparing either with Stripe’s own dashboard, expect differences for exactly this reason. The guide to what is MRR explains the trade-off.

Acting on churn

This is where the two differ most.

Baremetrics sells two add-ons:

• Payment Recovery (Recover) contacts customers whose payments failed: a sequence of up to seven emails by default, SMS, in-app banners, an optional paywall and a branded card-update form. It doesn’t retry charges itself. Retries stay with your payment processor, such as Stripe’s Smart Retries. It works with Stripe, Braintree and Recurly, and Chargebee where customer emails are collected.
• Cancellation Insights asks customers why they cancelled, follows up, and shows revenue lost by reason.

ChartMogul’s pricing page doesn’t list cancellation surveys or failed-payment tools. Its strengths lean toward analysis instead: a CRM to track customers and deals, benchmarks against similar companies, forecasting, and sending data to tools like HubSpot, Slack and your warehouse. If you need recovery or surveys alongside ChartMogul, you’d add another product.

For more on the two kinds of churn these tools address, see involuntary churn and how to reduce SaaS churn.

Limitations to know about

ChartMogul

• The free plan stops at $10K MRR and one billing source.
• Paid prices climb with ARR, so a good year raises your bill.
• No cancellation surveys or failed-payment outreach are listed.

Baremetrics

• No free plan, only a trial.
• The pricing page shows two sets of starting prices, so confirm what you’d pay.
• Recovery and cancellation surveys cost $129 a month each, on top of the plan.
• One integration on Launch and two on Growth can be limiting if you bill through several systems.

Which one fits

Choose ChartMogul if:

• You’re under $10K MRR with one billing system and want a free, capable dashboard.
• You bill through a less common system, or several.
• You want a CRM, benchmarks, forecasting or warehouse exports alongside your metrics.

Choose Baremetrics if:

• You want failed-payment outreach and cancellation surveys from your analytics vendor, and the add-on pricing works for you.
• You bill through Stripe, Braintree, Chargebee or Recurly, or sell through the app stores.
• You prefer a focused dashboard over a broader platform.

What if you want a simpler alternative?

OneMRR is a younger and smaller product than either, so it’s worth being clear about what it does and doesn’t do. It puts Stripe, Shopify App Store and Wix App Market billing into one MRR, with Paddle and Lemon Squeezy in beta and your own billing through an API. Wix MRR is estimated from payout exports. It flags paying customers whose product usage drops below their own normal, and on paid plans adds cancellation surveys and retention emails. Pricing is by capacity, never by MRR or ARR: a Free plan, then $29 or $79 a month.

It doesn’t do dunning or payment retries, and it doesn’t connect Chargebee, Recurly, Braintree or the mobile app stores. If you need those, ChartMogul or Baremetrics is the better fit. There’s a fuller comparison of each on the OneMRR vs ChartMogul and OneMRR vs Baremetrics pages, and plans are on the pricing page.